Before getting to know more about SEO, it would be better if you get acquainted with some of the terms contained therein. There are so many terms that need to be known in order not to be wrong in implementing them. The following will explain some terms that you must know from SEO (Search Engine Optimization). That way your business trip in the internet world that uses website services will be better and more efficient. But for those of you who already understand some terms in SEO, it would be better if you pay attention to some other terms that you may not know or forget. You can also visit Westchester NY SEO Agency to get the best service.
Here are some examples of terms in SEO that you must know. Although not entirely, at least it can be used as a means of reference for you:
Search Engine Marketing
Search Engine Marketing or what is often known as SEM is a method used to market websites and products on the internet using search engines. In SEM there are two important things that become the basis, namely SEO (Search Engine Optimization) and PPC (Pay Per Click). SEO is a method for marketing a website using the content on the website itself with the aim of getting top rankings in search engines. Meanwhile, PPC is a method of marketing the content and products on the website by buying clicks on search engine services.
Backlinks are links that are found on a website or other blog which then leads to your website. Well, the more backlinks you have, the better your website will be on search engines.
PageRank is an indicator used to see the level of popularity of a website. Where later the Google algorithm will determine the PageRank of your website. These pages will spread throughout the world, so the more links that lead to your website pages, the better the level of importance of the website you have.